Digital Marketing Specialist at PalmPay

PalmPay is a pan-African Fintech company currently operating in Nigeria, Ghana, Kenya, Uganda, and Tanzania and expanding to other markets this year. We are reinventing the payments experience by making it easy and reliable for everyone to transfer money, pay bills and shop online.

Job Summary of Digital Marketing Specialist 

• We’re on the lookout for a savvy Digital Marketing Specialist to join our startup energy company.
• As part of our team, you’ll drive brand awareness, customer acquisition, and engagement through strategic digital campaigns across various online channels.

Key Responsibilities of Digital Marketing Specialist 

• Develop and execute comprehensive digital marketing strategies.
• Create engaging content and optimize it for maximum impact.
• Monitor campaign performance and optimize strategies.
• Collaborate with cross-functional teams for consistent messaging.
• Stay updated on digital marketing trends and innovations.
• Conduct market research and competitor analysis.
• Build and optimize website, social media, and online presence.
• Develop relationships with industry influencers and stakeholders.
• Monitor and report on digital marketing performance metrics.

Qualifications and Requirements

• Bachelor’s Degree in Marketing or related field.
• Minimum of 3 years of digital marketing experience.
• Proficiency in digital marketing tools and platforms.
• Excellent writing and communication skills.
• Strong analytical and data-driven mindset.
• Familiarity with SEO and PPC advertising.
• Knowledge of the energy industry preferred.
• Ability to thrive in a fast-paced startup environment.

Application Closing Date
19th March, 2024.

How to Apply

Interested and qualified candidates should send their CV to: julius.olaoluwa@palmpay-inc.com using the Job Title as the subject of the mail.