Digital Marketing Manager at Hedonista Hospitality Group

About Hedonista Hospitality Group

Hedonista Hospitality Group is a prominent collection of restaurants nestled in the vibrant heart of Victoria Island, Lagos.

Gender – Female (For gender balance)
Salary: 300k – 350k Net

Role Description

This is a full-time on-site role for a Digital Marketing Manager located in Lagos. The Digital Marketing Manager will be responsible for leading and executing the overall digital marketing strategy for Hedonista Hospitality Group, including developing social media and email marketing campaigns, managing paid search and display advertising, and analyzing website analytics to optimize the customer experience and drive conversions. The Digital Marketing Manager will also collaborate with internal teams to develop content and collateral for the website, social media channels, and email campaigns, and will work with external vendors and agencies as needed to execute digital marketing initiatives.

Qualifications

Bachelor’s degree in Marketing, Communications, or a related field.
Minimum of 3- 5 years of experience in digital marketing
Demonstrated experience with developing and executing social media and email marketing campaigns, as well as managing paid search and display advertising.
Excellent analytical skills, with experience in website analytics and digital marketing reporting.
Strong project management skills, with the ability to manage multiple projects and teams simultaneously while maintaining attention to detail and meeting deadlines.
Knowledge of and experience with web content management systems, marketing automation tools, and the Adobe Creative Suite.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders.
Experience with SEO strategy and implementation is a plus.
Experience with CMS systems.