About the Company
Join a high-growth FinTech and e-Commerce enablement platform that leverages a proprietary technology infrastructure to service some of the largest and most innovative brands in America. Our platform powers multiple business and consumer services, including a leading payments platform with a best-in-class transaction gateway designed for scale.
Key Responsibilities:
- Monitor platform and content performance across multiple channels.
- Analyze customer data to identify trends, patterns, and insights that drive business decisions.
- Develop and maintain dashboards and reports to visualize data and performance metrics.
- Collaborate with marketing, product, tech, and data teams to translate business needs into data insights.
- Familiarity with customer data, personalization, and customer engagement metrics sourced from digital channels.
- Document use cases, business requirements, functional requirements, technical specifications, and solution diagrams.
- Utilize customer engagement metrics from digital channels to inform personalization strategies.
- Develop models to predict customer behavior and engagement.
- Implement and optimize customer segmentation and targeting techniques.
- Operate in a dynamic environment where the need to adjust to new and changing priorities is required.
- Manage and maintain data pipelines to ensure the timely and accurate flow of data.
- Combine data from multiple sources using SQL to create comprehensive datasets for analysis.
- Ensure data quality and integrity through regular checks and validation processes.
Set up and configure reporting APIs to integrate with BigQuery tables. - Automate data transformation processes, including email suppression scripts and MD5 format conversions.
- Write and maintain Python scripts for data automation and updates.
Specific Requirements:
- Must be an expert in SQL; prior use of Google Cloud Platform is key to this role.
- Experience with reporting API configuration and setup into BigQuery tables.
- Automation of email suppression scripts and data transformation from MD5 format.
- Handle inbound queries using VM cron jobs and Python scripts to automate data updates in the email service provider (ESP) Sailthru.
- Expertise in Python, comfortable with Java and shell scripting.
- Previous experience with U.S. clients.
- Knowledge of analytics best practices and advanced analytics techniques in Python is a plus.
- Experience with data pipeline management.
- Create and maintain requirements documents and standards.
Requirements
- Bachelor’s degree required.
5+ years of experience in digital, web design, digital marketing, analytics, or related field. - 3+ years of experience working with Adobe Analytics and Tealium with a strong understanding of digital analytics tagging best practices and building data visualizations.
- SQL experience with combining data from multiple sources.
Employment Type: 40 hours per week
Salary Range: $2, 500 monthly
How to Apply
Interested and qualified candidates should send their applications to vanessa@baaraku.com and copy vanessa.baaraku@gmail.com